The Mobile Web

While the mobile web market is extremely promising, it is equally frustrating due to fragmentation. This fragmentation is manifested in different devices, vendors, networks...there are almost always more variants to support compared to desktop web applications.

This fragmentation is exacerbated by the other challenges that mobile web devices pose to web application developers. These include storage, screen size, user input, processing power, and bandwidth, which are all constrained compared to the basic broadband-connected desktop PC with a modern web browser. Mobile browsers are just now entering the market and beginning to close the capability gap. Existing non-browser technologies such as Java, Flash, and Brew have all fallen short of providing portable, quick, and open development environments for creating rich web applications. The open web technologies that exist on the desktop are only now starting to be made available to the mobile application developer.

With the launch of the iPhone, Apple has increased competition, spurring the mobile industry to build better products supporting open web technologies. Google Android is furthering that potential, and adding key application development technology to a wide array of devices.

We're creating great mobile web applications for our clients, while working to reduce the difficulty in testing and developing across such a wide range of devices.

Even with the growing popularity of the mobile web, the most popular feature with mobile devices is still SMS or text messaging. A popular option to offer is SMS notifications within your normal web application.